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Television News . . . Peggy Fleming, Cowsills Are Given Star Buildups
November 25, 1968
Portland Evening Express
Portland, Maine

NBC-TV presented during the weekend two specials shows aimed at creating new television stars: Olympic figaure skating champion Peggy Fleming and the singing Cowsills family.

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From the treatment and handling that the network gave both Miss Fleming and the Cowsills, it was obvious that NBC-TV thinks it has the makings of star attractions with long-time institutional appeal. And nothing appeals to a television network more than this thought.

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The Cowsills, meanwhile, arrived in prime time in a half-hour outing Saturday. And there is no doubt that any singing group that can include an attractive mother and six of her children surely has something extra going for it - an optimist's answer to the generation gap. There is also no doubt they can sing very well.

I am personally looking forward to more Cowsills shows because now that the first one got the business of family introductions out of the way there ought to be more time for straightaway singing. The Saturday progrom, obviously setting the groundwork for future shows, spent a good deal of its half hour in these introductory bits, with Buddy (The Beverly Hillbillies) Ebsen as the catalyst.




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